A lot of people think Eye Shadow Primer is simply a base for you to apply eye shadow on top of.  Giving your eye shadow a longer life, and getting rid of unsightly creases. But there is more to it than just this…..

In this blog we showcase FaceFront Survival Paint, which is our chosen eye shadow primer. We’ll show you how best to get optimal results from your primer. Here are some simple hints and tips you might not be aware of:

• The tendency is to coat your eyelid with primer. In reality you should use it sparingly, applying only enough for a very thin application
• Survival paint works best if you apply it to your lid, and then leave it for a minute or two to dry before applying your shadow over top.
• Although Survival Paint gives you more life out of your eyeshadow, how well it works does still depend on the quality of the eyeshadow you are using. Make sure you use a quality eyeshadow brand on top.
• Some people prefer to use primer only on the lower half of their upper lid (from the crease down). This gives the effect of a vibrant eyeshadow on your lid, fading to a less vibrant, powdery shade above the crease. Try applying 2 layers of eyeshadow when applying your primer this way. The first layer over top of the primer (on the lower half of your lid), and the second layer over the entire lid.
• Although primer is mainly used to increase the life of your eyeshadow, it is also great to make your eyeshadow appear more vibrant. Similar to mixing it with Mix Drops before applying. Shimmery eye shadows in particular, benefit from a layer of primer prior to application. This really brings out the effect of the eye shadow.
• FaceFront Survival Paint is actually an eye and brow primer. This product is great on your brows too! It can be used on it’s own, to tame unruly brows, or prior to the application of Eye Brow Tint to make your brow colour last longer.
• Try gently applying a small amount of FaceFront Survival Paint to the lower lash line with a brush, prior to applying pigment to this area. This gives the pigment something to stick too, and can aid in reducing the amount of fall out you experience from applying powders to this area. The primer base makes it much easier to apply eye shadow to your lower lash line (especially if you have long lower lashes)!